Cookie Policy
Last Updated: 15 January 2026
This Cookie Policy explains how CoachDayTrips.co.uk ("we", "us", "our") uses cookies and similar tracking technologies on our website. By using our website, you agree to the use of cookies as described in this policy.
Quick Summary: Cookies are small files that help our website work properly and improve your experience. Some are essential for bookings, while others help us understand how visitors use our site. You can control non-essential cookies through your browser settings.
1. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide useful information to website owners.
1.1 Types of Cookies by Lifespan
- Session Cookies: Temporary cookies that expire when you close your browser. They help us track your journey through our website during a single visit.
- Persistent Cookies: Remain on your device for a set period or until you delete them. They remember your preferences and allow us to recognize you on return visits.
1.2 Types of Cookies by Origin
- First-Party Cookies: Set directly by CoachDayTrips.co.uk
- Third-Party Cookies: Set by other services we use (e.g., Google Analytics, payment processors)
2. How We Use Cookies
We use four categories of cookies on our website:
2.1 Essential Cookies
These cookies are necessary for the website to function properly. Without them, you won't be able to book trips or use key features.
What they do:
- Enable secure login and authentication
- Maintain your booking session as you navigate
- Remember items in your booking process
- Provide secure payment processing
- Detect and prevent fraud
- Store your cookie preferences
Legal Basis: These cookies are strictly necessary for service delivery. We don't need consent to use them.
2.2 Performance Cookies
These cookies help us understand how visitors interact with our website by collecting anonymous information.
What they do:
- Count visitor numbers and traffic sources
- Measure which pages are most and least popular
- Track navigation patterns and user journeys
- Identify errors and technical issues
- Test different versions of pages (A/B testing)
Services Used: Google Analytics 4
2.3 Functional Cookies
These cookies enable enhanced functionality and personalization.
What they do:
- Remember your location and preferred pickup points
- Store your search history and preferences
- Remember your language or region settings
- Provide live chat support
- Remember font size or other accessibility preferences
2.4 Marketing/Advertising Cookies
These cookies track your browsing activity to deliver relevant advertisements and measure campaign effectiveness.
What they do:
- Show relevant ads on other websites
- Limit the number of times you see an ad
- Measure advertising campaign effectiveness
- Track conversions from ads
- Create custom audiences for targeted marketing
Services Used: Google Ads, Facebook Pixel (if applicable)
3. Cookies We Use
Below is a detailed list of cookies used on our website:
3.1 Essential Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
session_id |
CoachDayTrips | Maintains your session during booking | Session |
cookie_consent |
CoachDayTrips | Stores your cookie preferences | 1 year |
__stripe_sid |
Stripe | Payment processing and fraud detection | 30 minutes |
__stripe_mid |
Stripe | Payment processing and fraud detection | 1 year |
3.2 Performance Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users | 2 years |
_ga_* |
Google Analytics | Persists session state | 2 years |
_gid |
Google Analytics | Distinguishes users for 24 hours | 24 hours |
_gat |
Google Analytics | Throttles request rate | 1 minute |
3.3 Functional Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
user_location |
CoachDayTrips | Remembers your preferred search location | 30 days |
recent_searches |
CoachDayTrips | Stores your recent trip searches | 7 days |
3.4 Marketing Cookies
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_gcl_au |
Google Ads | Tracks ad conversions | 90 days |
_fbp |
Tracks visits from Facebook ads | 90 days |
4. Third-Party Cookies
Some cookies on our website are set by third-party services we use. We don't control these cookies directly, and they're subject to the third parties' own privacy policies.
4.1 Google Analytics
We use Google Analytics to understand how visitors use our site. Google Analytics stores information about:
- Pages you visit and time spent on each page
- How you arrived at our site
- What you clicked on during your visit
- Anonymized IP addresses
Learn more: Google Privacy Policy
Opt out: Google Analytics Opt-out Browser Add-on
4.2 Stripe
Our payment processor, Stripe, uses cookies to process payments securely and detect fraud.
Learn more: Stripe Privacy Policy
4.3 Google Ads
If you've clicked on a Google ad to reach our site, Google may set cookies to track conversions.
Learn more: Google Ads Privacy
Opt out: Google Ads Settings
5. Managing Cookies
5.1 Cookie Consent Banner
When you first visit our website, we'll show a cookie consent banner where you can:
- Accept all cookies
- Accept only essential cookies
- Customize your preferences by category
5.2 Browser Settings
You can control and delete cookies through your browser settings. Here's how:
Google Chrome:
- Click the three dots menu → Settings
- Privacy and Security → Cookies and other site data
- Choose your preferred option
Firefox:
- Click menu → Settings → Privacy & Security
- Under Cookies and Site Data, click "Manage Data"
- Remove specific cookies or clear all
Safari:
- Safari → Preferences → Privacy
- Manage Website Data or Block All Cookies
Edge:
- Settings → Privacy, search, and services
- Under Cookies and site permissions, choose your settings
5.3 Mobile Devices
iOS (Safari):
- Settings → Safari
- Block All Cookies or Clear History and Website Data
Android (Chrome):
- Chrome app → Three dots → Settings
- Site Settings → Cookies
- Choose to block or allow cookies
5.4 Impact of Blocking Cookies
If you block or delete cookies:
- ✅ You can still browse our website
- ❌ Some features may not work properly
- ❌ You may not be able to complete bookings
- ❌ Your preferences won't be saved between visits
- ❌ The site may not remember your location preferences
6. Other Tracking Technologies
6.1 Web Beacons
We may use web beacons (also known as pixel tags) in emails to track:
- Whether you opened an email
- Which links you clicked
- Email engagement rates
6.2 Local Storage
We use HTML5 local storage to store preferences and improve performance. Unlike cookies, local storage doesn't expire automatically and must be cleared manually through browser settings.
6.3 Device Fingerprinting
For fraud prevention, we may collect technical information about your device (browser version, screen resolution, installed fonts) to create a unique identifier. This doesn't personally identify you but helps us detect suspicious activity.
7. Do Not Track Signals
Some browsers offer "Do Not Track" (DNT) settings. Currently, there's no universal standard for handling DNT signals. We respond to Global Privacy Control (GPC) signals where required by law.
8. Updates to This Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in the cookies we use
- New features or services
- Legal or regulatory requirements
- Industry best practices
When we make changes, we'll update the "Last Updated" date at the top of this page. Significant changes will be communicated through a notice on our website.
9. Your Privacy Rights
For information about how we use your personal data and your privacy rights, please see our Privacy Policy.
Under UK GDPR, you have rights including:
- Access to your data
- Correction of inaccurate data
- Deletion of your data (subject to legal requirements)
- Objection to processing
- Data portability
10. Contact Us
If you have questions about our use of cookies or this Cookie Policy:
- Email: privacy@coachdaytrips.co.uk
- General Support: support@coachdaytrips.co.uk
- Website: www.coachdaytrips.co.uk
11. Useful Resources
To learn more about cookies and online privacy:
- ICO Guide to Cookies
- All About Cookies
- Your Online Choices - Opt out of behavioral advertising
- Network Advertising Initiative Opt-Out
We're committed to transparency. If you have any questions about cookies or how we track site usage, please don't hesitate to contact us. Your trust is important to us.